Bearel – Your Destination to K-Beauty
Bearel is your trusted European source for authentic Korean beauty products, curating the leading Korean skin care, makeup, hair and body care brands.
We started as the first K-beauty retailer in Finland, and now we’re happy to serve all our international customers, too! We offer worldwide shipping. We'll help you find popular cult favorites and new exciting products from our selection.
Get the Clean girl Look
Create an effortless-looking, bright and natural, clean girl makeup look with Korean products.
We're here for you
Do you need help choosing the right products for you? Are you looking for a specific solution to a skin problem? Contact us, we'll be happy to assist you.
New: Smuuti Skin
Our own K-Beauty brand Smuuti Skin is finally available! Affordable, fruit-infused products for dewy, moisturized skin.
Our team recommends
Latest on the blog
Smuuti Skin – affordable K-Beauty
Smuuti Skin combines the high quality and product development of K-Beauty … Read moreJatka lukemista
Natural skincare: introducing our new brand Aromatica
Our customers have wished for Korean natural skincare to our product … Read moreJatka lukemista
the SAEM: A Skincare Brand that Combines Nature and Cultures
Have you already come across the SAEM products when looking for … Read moreJatka lukemista
10 Rules For Skincare During Summer
Summer brings forth many changes for the skin on your face … Read moreJatka lukemista