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Bearel – Your Destination to K-Beauty

Bearel is your trusted European source for authentic Korean beauty products, curating the leading Korean skin care, makeup, hair and body care brands.

We started as the first K-beauty retailer in Finland, and now we’re happy to serve all our international customers, too! We offer worldwide shipping. We'll help you  find popular cult favorites and new exciting products from our selection.

Get the Clean girl Look

Create an effortless-looking, bright and natural, clean girl makeup look with Korean products.

Shop make up

We're here for you

Do you need help choosing the right products for you? Are you looking for a specific solution to a skin problem? Contact us, we'll be happy to assist you.

Contact us

Finally available: Etude

We are the official distributor of Etude in Europe! Their fragrance free and gentle formulas are suitable for everyone.

Buy now

New in

  • Frudia Blueberry Hydrating Toner -kasvovesi

    Frudia | Blueberry Hydrating Toner

    0 out of 5
    19,90€     Add to cart
  • Frudia Blueberry Hydrating kasvovoide ja seerumi 1

    Frudia | Blueberry Hydrating Serum

    0 out of 5
    27,90€     Add to cart
  • Frudia Nutri-Moisturizing Pomegranate Serum

    Frudia | Nutri-Moisturizing Pomegranate Serum

    0 out of 5
    29,90€     Add to cart

  • Frudia | Ultra UV Shield Sun Essence SPF50 PA++++

    0 out of 5
    9,90€     Add to cart
  • Frudia Grape Honey Chu Lip Essence -greippihuulivoideFrudia Grape Honey Chu Lip Essence -huulirasva

    Frudia | Grape Honey Chu Lip Essence

    0 out of 5
    5,90€     Add to cart
  • Frudia My Orchard Dragon Fruit Hand Cream

    Frudia | My Orchard Dragon Fruit Hand Cream

    0 out of 5
    3,90€     Add to cart
  • Cherry Body Lotion vartalovoide

    Frudia | My Orchard Cherry Body Lotion

    0 out of 5
    13,90€     Add to cart
  • Frudia Blueberry Hydrating Cream

    Frudia | Blueberry Hydrating Cream

    0 out of 5
    27,90€     Add to cart
Shop all new products

Get 10% off your first order

We offer high quality and innovative products from the trendiest South-Korean beauty brands. We are committed to offer only safe, authentic and CPNP-registered products.

Skin care and makeup products combine South Korea’s high technology with a long tradition of using natural ingredients. We help you find the products that best suit your skin's needs. Achieve a glowing and youthful skin with K-beauty!

Subscribe to our newsletter to get -10% off your first order.

Our team recommends

  • Black Rouge Triple Layer Eye Palette Shanghaiblack rouge triple layer eye palette shanghai

    Black Rouge | Triple Layer Eye Palette Shanghai

    0 out of 5
    14,90€     Add to cart
  • Esfolio Black Pearl Hydrogel Eye PatchEsfolio Black Pearl Hydrogel Eye Patch

    Esfolio | Black Pearl Hydrogel Eye Patch

    0 out of 5
    14,90€     Add to cart
  • Purito Galacto Niacin 97Purito Galacto Niacin 97 Power Essence

    Purito | Galacto Niacin 97 Power Essence

    0 out of 5
    28,90€     Add to cart

  • Some By Mi | AHA BHA PHA 30 Days Miracle Toner

    0 out of 5
    29,95€     Add to cart

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