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Privacy policy

This Privacy Statement covers the register statement in accordance with Section 10 of the Personal Data Act (523/1999) and the information required by the General Data Protection Regulation (GDPR).

Protecting your privacy and personal data is important to us. As the controller, we are responsible for all the personal data you provide, such as your name, address, email address and date of birth. We use your personal data in the manner regulated in the Privacy Policy. We collect personal data only when it is necessary and we only collect the data we need in transactions with you. By accepting this privacy policy when making purchases or providing personal information on the website, you agree to the processing of your personal information as described below.


Bearel Oy (Y-ID 2755864-5)
Iso Roobertinkatu 38
00120 Helsinki

Contact person in matters regarding the register

Jenni Ahokas
Bearel Oy

Depending on the case, the contact details of the data protection officer:

Jenni Ahokas
Bearel Oy

Register name

Bearel Oy customer register

Basis and purpose of the register

Personal data stored in Bearel Oy's customer register is used to manage, manage, analyze and develop customer relationships. Your information is stored in the customer register, the online shopping system and/or the warehouse system when you register as a customer of Bearel Oy, order a newsletter or other content, buy products from Bearel, hand over your information to us by accepting permission for marketing (for example, a form at a trade fair) and/or participate in an event organized by Bearel Oy raffle, event or general meeting.

The information from the customer register is used for the development of Bearel Oy's operations, for statistical purposes and for the production of more personalized targeted content in our online services. Bearel Oy can use partners to maintain the customer and service relationship, but even then the information is only used to maintain the relationship between Bearel Oy and the customer.

The information in the register can be used to target Bearel Oy's marketing. Bearel Oy can use your personal data to send mail, e-mails and text messages as well as for direct advertising. You can inform us at any time if you do not want your contact information to be used for marketing purposes. In that case, contact our customer service: If you have subscribed to our electronic newsletter and later want to cancel the subscription, you can leave the newsletter list by clicking the link "unsubscribe from this list" at the bottom of the newsletter sent to your e-mail.

Information that may be collected in the register

We process personal data that you have given us or that we have collected on our website using cookies in order to manage your purchases and to fulfill our obligations to you as a Bearel customer. Personal data processed by Bearel Oy includes your name, email address, purchase, payment and order history, delivery address, IP address and phone number.

You give us information about yourself when you order and/or create a customer account, when you fill out forms on our website or when you fill out an order form in writing. You can also give us your information by communicating with us by phone, e-mail or some other method of communication. This also includes information you provide to us when you apply to be our agent, participate in our site's social media functions, participate in contests, promotions or surveys, and when you notify us of problems with our site.

Transfer of information to outside parties

The information in the customer register is only used by Bearel Oy. Bearel Oy does not trade with its customers' personal data under any circumstances. Information will not be disclosed to third parties, nor will it be transferred outside the EU or EEA, unless it is necessary for the technical implementation of the site, the production of value-added services, invoicing, credit decisions or legal obligations. The customer's data is always deleted from our customer register upon request, unless legislation, open invoices or collection actions require data retention.

In rare cases, customer information may be disclosed to parties not mentioned above, if it enables the protection of our rights, principles, property or the safety of our customers. This includes exchanging information with other companies and organizations to prevent fraud and reduce credit risks.

If Bearel's business is sold or merged with another business, your personal data may be disclosed to advisors, a potential buyer, and the new owner of the business.

Bearel uses Google advertising services. You can read more about how Google collects, shares and processes data here.

Data protection

The customer register is not handed over to third parties and is located in Bearel Oy's secure server. Only persons with access rights to Bearel Oy's internal network have the right to use the register.

We act with all reasonable and necessary measures to ensure that the information in the customer register is processed securely and confidentially. Bearel's online store and its online payment traffic are protected by SSL encryption protocol (Secure Socket Layer) and are processed by third-party service providers.

Storage, updating and correction of personal information

Your personal data will be stored until you terminate your customership. However, personal data will not be stored longer than the applicable data protection legislation determines.

We want to make sure that your personal information is correct and up-to-date. If any of the information you provide changes or is incorrect, you can send the correct information by email to Bearel Oy or by changing it yourself on your customer account. Changing information can be, for example, information about your email address, name or user account. You have the right to request correction, blocking or deletion of your personal data at any time.


We use cookies on our website to ensure that our pages serve you as well as possible.

With the help of cookies, we can develop the website and offer better customer experiences when it is possible to customize the website according to wishes, choices and interests. We modify the site by tracking, for example, products added to shopping carts.

Permanent cookies are used e.g. to save personal settings in the Bearel online store so that you do not have to make the same choices every time you visit the online store. Cookies are also used to modify information and marketing to make them as relevant as possible to you. Temporary cookies are used, for example, to store statistical information about the use of the website.

By accepting Bearel's terms of use and this privacy policy and using Bearel's website, you agree to the use of cookies. If you do not accept the use of cookies, you can disable cookies in the security settings of your web browser. You can also set your web browser to ask you every time the Bearel website wants to set a cookie on your computer. You can also delete previously saved cookies from your web browser. You can get more information from the help pages of your web browser. You can also manually delete cookies from your hard drive at any time.

If you do not accept the use of cookies, please note that the functionality of the site may be limited, and the online store may not work as intended.

Changes to privacy policy

Bearel Oy reserves the right to make changes to this privacy policy at any time, which are necessary to correct malfunctions or to meet new legal or technical requirements. Any changes to the Privacy Policy will be posted on our website.